The Complete Guide to Diamond Cuts: Which Shape Is Right for You?

When people say "diamond cut," they usually mean the diamond's shape — round, oval, princess, and so on. Technically, "cut" also refers to how well a diamond's proportions and facets are crafted to reflect light (its cut grade), but for most shoppers, the first big decision is simply: which shape do I love?

Each diamond shape has its own personality, sparkle pattern, and price behavior. Here's a simple breakdown of the ten most popular cuts to help you choose with confidence.

1. Round Brilliant

The most popular and most researched cut in the world. With 58 facets engineered for maximum brilliance, the round brilliant reflects more light than any other shape — which is exactly why it's the classic choice for engagement rings. It's timeless, but also the most expensive per carat due to higher rough-diamond wastage during cutting.

2. Princess Cut

A square or rectangular shape with sharp, uncut corners. Princess cuts combine brilliant sparkle with a modern, geometric look. They're a popular budget-friendly alternative to round diamonds since less rough diamond is wasted in cutting.

3. Oval

An elongated version of the round brilliant, ovals offer the same fiery sparkle in a shape that visually elongates the finger. Ovals are having a major style moment right now — they photograph beautifully and suit both vintage and modern settings.

4. Cushion Cut

A soft square or rectangular shape with rounded corners, resembling a pillow (hence the name). Cushion cuts have a romantic, vintage feel and show larger, softer flashes of light rather than tiny sparkles — great for those who love an antique aesthetic.

5. Emerald Cut

A rectangular shape with step-cut facets that create a hall-of-mirrors effect rather than brilliant sparkle. Emerald cuts are elegant and understated, and because the large open table shows off clarity, they work best with higher-clarity stones.

6. Pear Shape

A hybrid of round and marquise, tapering to a single point — often called a "teardrop." Worn with the point facing the fingertip, it visually lengthens the finger. A striking choice for those who want something a little different without straying from brilliance.

7. Marquise

A long, narrow shape with pointed ends, designed historically to maximize the appearance of size. Marquise diamonds look larger per carat than almost any other shape and create a dramatic, elongated silhouette on the finger.

8. Radiant Cut

Combines the crisp corners of an emerald cut with the brilliant faceting of a round — giving you sharp lines and maximum sparkle. A versatile choice that works well with both classic and contemporary settings.

9. Asscher Cut

Often described as a square emerald cut, the Asscher has a distinctive art-deco look with a deep table and cropped corners that create a striking, almost hypnotic step pattern. A favorite for those who want vintage glamour.

10. Heart Shape

The ultimate symbol of romance. A well-cut heart-shaped diamond has clearly defined lobes and a sharp point — it takes exceptional skill to cut symmetrically, so this shape rewards buying from a trusted jeweler.

How to Choose the Right Cut for You

• Want maximum sparkle? Round, oval, radiant, or princess cuts reflect the most light.
• Prefer a vintage, romantic look? Cushion or Asscher cuts have old-world charm.
• Want your diamond to look bigger? Marquise, oval, and pear shapes have more surface area per carat than round cuts.
• Love clean, modern lines? Emerald and radiant cuts offer a sleek, architectural feel.
• Working with a budget? Princess, cushion, and radiant cuts typically cost less per carat than round brilliants of the same size and quality.

Final Thoughts

There's no "best" diamond cut — only the one that best matches your personal style, lifestyle, and budget. Whichever shape catches your eye, make sure it's cut with quality proportions so it truly comes alive with light.

Visit us in-store or browse our collection online to see these cuts in person and find the one that speaks to you.